Were you wondering about the economics behind Apple’s new e-textbooks? Well, it turns out that Cupertino is giving authors the ability to set their own prices as long as they remain $14.99 or under. In exchange, Apple takes a 30 percent cut, and requires authors take an oath of fealty to Tim Cook — ok, not really, but any e-textbook that wants access to the iPad-toting masses must be an exclusive to iBooks 2. So there you have it folks, if you want access to these awesome new e-textbooks, you’ll have to jump on the iOS bandwagon.
iBooks 2 lets authors set textbook prices in exchange for Apple exclusivity