Paramount became the first studio to offer UltraViolet-based movies this week, with the launch of Paramount Movies. With this new service, users can purchase a film in either digital or physical form, and automatically store a copy of it within Paramount’s cloud-based digital locker. You won’t be able to download a UV film for offline viewing directly from the cloud, though you will be able to stream it to any iOS device (support for Android and Windows Phone remains unavailable, as does compatibility with most set-top boxes). It’s all part of DECE’s «buy once, play anywhere» ethos, though it should be noted that the studio’s UV offerings are somewhat limited. At the moment, Paramount Movies boasts about 60 titles, all of which are available at comparatively steep prices: $20 for HD quality movies, and $13 for SD versions. Check it out for yourself at the source link below.